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Client:
The Home Depot
Objective:
To generate goodwill in communities across North Carolina and South
Carolina while providing various public relations services
planning and orchestrating more than 30 grand openings, creating
and pitching story ideas for home and garden improvement stories,
finding community service opportunities for participating store
associates, earning regular appearances on TV and radio talk shows
for Home Depot “experts.”
Result:
“Charlie (Lehman’s) team has achieved all of our expectations.
They combine public relations savvy with a dogged work ethic to
achieve excellent results while maintaining solid relationships
with the news media on Home Depot’s behalf.”
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